PROJECT : I was given a Project by an Interior designer to design a logo for her Company " Aathithya "  telling tales of the Lost heritage which means Welcome . it had to be vibrant and traditional . and the design logo should speak the brand . i had to keep it clean and simple .

IDEA AND REFRENCES: the very first thing that stroke  my mind was the name " Aathithya "  that means welcome so in India when we greet or meet we fold our hand together with a pose which is followed my word "namaste"means hello so if i am company who wants people to welcome in my interior  world ill do exactly the same namaste. And teling tales of the lost heritage hence HISTORY was involved

MY WORK : so i created a vector image of Namaste . making it color yellow which depicts good vibe and even one of the key Indian traditional color . Giving bangles in the hand made it more traditional

the the next work was the font . you just cannot use western fonts in a Traditional artwork so i used devnagari font . English alphabets designed like Hindi alphabets and keeping the subtitle in normal English gave it a simple fresh and catchy look